Work with me
Design direction, creative direction and brand-building for fashion labels.
From first idea to final campaign. Womenswear, bridal, occasionwear and childrenswear — built for brands that want design with a point of view. Based in London and working internationally, I bring a fashion-first eye to every stage: trend, concept, colour, fabric, design, development, production and image.
Creative Direction
Defining the story, mood and visual world behind a collection or campaign. From initial concept through styling, casting, location and final image.
Design Direction
Leading a range from first sketch to production-ready garment: silhouette, colour, fabric, technical development and factory liaison.
Art Direction
Building the photographic language for a brand — set, light, styling, casting and composition — so every frame works as product and as story.
Bridal & Occasionwear
Specialist design and direction for bridesmaid, occasionwear and bridal-adjacent brands, including size-inclusive ranges and campaign narratives.
Womenswear
Ready-to-wear and occasion collections: trend research, colour and fabric direction, design development and production handover.
Childrenswear
Commercial childrenswear ranges for international retailers, from trend board and illustration through technical packs, production and campaign.
Trend & Colour
Seasonal trend analysis, colour direction and mood-boarding that grounds a collection in culture without chasing every micro-trend.
Brand Building
Helping labels find their visual identity — translating product handwriting into campaign, image and a consistent customer-facing world.
Process
Trend to concept to collection to campaign.
Start a project
Tell me what you are building.
I work with fashion brands, bridal labels, retailers and creative teams who need design direction or campaign vision. Email me directly at kitty.dickersonfirth@gmail.com or use the contact page.